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Building A Mobile Website Design and Tap in to Prospective Customers

People these days have a busy lifestyle. Most of them use smart phones and iPhones to check their emails, stay connected with their friends and family, and to make purchases. Mobile phones have made our lives lot easier and convenient. Now there is no need to sit in front of your computer or laptop to search for the latest offers and deals on clothes, shoes, bags, home appliances, or any thing else that one wants to buy.

For this reason, it has become imperative for businesses to build mobile website. It allows businesses to prioritize their customers and their needs and requirements. A mobile website is easily accessible. By building a user friendly mobile website that is easy and quick to access, a business can rest assured of enjoying significant traffic to its business website. Further, by building a mobile website that can be accessed by smart phone users, iPhone users, and other standard mobile phone users, a business can further improve the traffic to its website.

Mobile web users do not spend much time in browsing the web on their mobile phones. It they are unable to load a particular web page, they immediately leave that page and open another faster and easy to load web page. To make one’s prospective customers stay back at one’s website and browse it further, a business should build a faster loading mobile website. Studies reveal that 67% of the users buy a product or service from a website if it is quick to download, and easy to navigate.

Website content for mobile websites is different from standard websites. It needs to be precise, to the point, yet comprehensive and informative. Like normal website content, mobile website content too has to provide all the relevant information about the products and services that are offered by a business but that information has to be adjusted appropriately in the given space. Further, mobile users should be able to access that information easily. It is more convenient to scroll the page downward than on the left and right when browsing the web pages on the mobile phones. Use of bullet points, headings, and dividing the text into small paragraphs help make mobile website content user-friendly.

As far as images are concerned, they are an important part of any website design. For mobile website design too, businesses need to add images that support their text. But the images should not be too heavy as they can make downloading slow.

Some other features that businesses should add on their mobile website design to attract visitors and to generate sales leads are adding a friendly search box at the top of the web page, putting up a text or click to call button and linking one’s website to social media network. For developing an effective mobile website design, one can however hire professional web designers. They know how to build mobile website designs that draw traffic and generate sales.


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